You’re sipping on a cool Efusjon Energy Drink even as sufing the net…desperately in quest of the real skinny on this fledgling company, the Efusjon Energy Club. Sure, you’re enjoying the taste of the drink, but are you enjoying the aftertaste left in your mouth by the company?
Will Efusjon, This Baby MLM, Grow Up To See It’s Later life? Efusjon has had a crazy year full of ups and downs. It came on passionate; growing like wildfire in it’s pre-launch phase all the way until their fateful “Facebook Attention Launch” in July of 2009. Then SCREEEEEEECH! (That was the sound of the brakes on Efusjon’s skyrocket to the top of the MLM game). For months, Efusjon distributors had been touting the release of this Efusjon Facebook Attention as the second coming…something that had “never been done before in MLM”. Many distributors were telling their prospects that this attention was going to “flood their matrix” with new distributors.
Now I will say that Efusjon’s corporate top dogs never approved this strategy, but it went on for months anyway. Alas, the success of the Facebook app was not to be. Nobody’s matrix was flooded with new distributors from this new app. Ho-hum. Because the hype was so passionate, and the failure so huge, this was the initiation of the downward gradient of this company’s popularity in my opinion.
The Efusjon Comp plot. It started with a huge, high-earning compensation plot (maxtrix type) and a high overlap commission. After your 3rd Distributor joined, you could start getting commissions. Sadly, Efusjon corporate bounced around the rate of the overlap commission many times in it’s first year.
Many distributors who started out receiving massive commissions, 4.5% on personal enrollees and 4.5% on overlap commissions (with the company’s promise that this level of commission would never change) were momentously disappointed (to say the least) when Efusjon went back on their word. Distributors who were very successful and making a fantastic income saw it cut so much, that downlines started to collapse and distributors started dropping left and right.
They tried to compensate by changing their comp plot over and over again — increasing the overlap time and time again in bits and pieces, adding bonus possibilities to be earned, etc. But no matter, the reps keep diminishing off.
Does the Efusjon Energy Club Have the Will to Carry on? Since the July 2009 FB monstrosity, you can barely find Efusjon on Alexa.com anymore. If you don’t know what Alexa does, it ranks websites by web transfer. So, if your MLM has no Alexa notch, start pressing your funeral suit now. If, though, your MLM makes it into Alexa.com’s top 100,000, you’ve got a fantastic opportunity on your hands.
Efusjon, which was once well into that top 100,000 group, has dropped off in a huge way and has been well not more than that 100,000 group for some time.
Hmmm. I wonder what that means?
To me it means that either Efusjon is having it’s first year of life bumps and bruises and will heal in time or it’s on life support. Do your research. If you just like Efusjon and want to go for it, know what you’re possibly getting into.
Don’t Not remember….Keep that Plot B handy. The most crucial thing, though, that you need for success in Efusjon (or any Arrangement Marketing company) is serious marketing skills.
Whether you’re trying to figure out if Efusjon Energy Club is an MLM Scam or MLM Success Report or just trying to choose to join, you can’t be successful in MLM without fantastic marketing training.
